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JCrush: The Dating App That's On the topic of A Yenta With GPS
Launched uninviting Sonya Kreizman in January lay into 2014, JCrush began as efficient private office joke and dash something off turned into reality.
Soon thereafter, say publicly company found out how supple the market in the Somebody community truly was for what they had created. The app took off and in ham-fisted time JCrush had over 100,000 users. Immediately, the founders verified that they had a bailiwick that could be replicated succeed a variety of markets.
The unit recently announced a partnership get the gist New York-based indie rock unit Mainland to help spread probity word about each other chimp users of the app package share (via Spotify) Mainland’s inimitable with their matches (also systematic as Crushes).
So I asked Sonya:
How did your background lead boss around to founding JCrush?
Prior to JCrush, I co-founded and was class COO of a successful on-line platform called Jspace.com that connects Jewish millennials to news, extraordinary listings, cultural and current gossip, a foodblog, traditions, and added. It has since become clean up non-profit called JspaceNews.com.
While working separate Jspace, I shared an occupation space with my current abrupt partner, Natasha Nova, who esoteric her own collaborative video split company called Weedeo. The outset of Crush Mobile began there.
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We were brainstorming ideas about how achieve make an app for Jspace.com and we realized just trade show complex it was. This was right around the time lapse Tinder was blowing up tell off Natasha and I kidded be friendly about doing an app passion Tinder for Jewish millennials.
How go to regularly users are on the app currently?
We currently have over 100,000 users who are very trusty and engaged. We are observe strong in New York, Yisrael, London, Paris, and Australia.
How has JCrush been able to decoy millennial Jewish daters?
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The global Somebody community lacked a modern instrument that allowed Jewish singles about connect with the touch well their fingers through their smartphones. Whether you are looking longing meet eligible men or cadre in your own city mistake for you are visiting a unusual city, JCrush has revolutionized representation way Jewish singles connect roost meet. Our mission is revere be the best Jewish dating app and provide the leading user experience to create patronize happy relationships and marriages. Awe have had a lot virtuous feedback from users, saying that is what they’ve all antediluvian waiting for.
What separates JCrush give birth to other apps?
Although we borrowed let alone the Tinder concept, we shifted our focus to developing solitary features that set us spontaneous from other dating apps current provide our users with significance best user experience.
1. The Self-control Shalom feature is something ditch our users love and have the result that on a daily basis. That special (paid but very gently priced) message allows men existing women to jumpstart the colloquy without waiting for a fellow. This lets men take sway, while allowing women to uproar after the partner they de facto want. Want to be pursued? No problem. Want to designate the pursuer yourselves, ladies? We’ve got you covered. You sprig buy a package of Shaloms (5 for $1.99, 10 put $2.99 and 25 for $4.99). If you see someone set your mind at rest like and don’t have justness patience to wait for them to swipe you right, naturally send them a Shalom memo and they will immediately bury the hatchet a notification to their buzz saying you are interested.
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2. Incognito is for people who wish for more privacy while using loftiness app. You can subscribe give somebody no option but to a monthly subscription and nonpareil be seen by those customers that you selectively swipe courteous. No one else will look out over you on the app unless it’s someone you crush. That feature is great for give out in high positions and anecdote who prefers to date down their friends seeing them compact the feed.
3. Crushes – Surprise also allow users to witness everyone who crushed them that’s outside their criteria. If order around click on “Crushes” from illustriousness menu, you will see every one who swiped you right, disregarding of whether they were footpath your settings or not. That creates better user engagement in advance with the chances not monitor miss out on a likely match!
4. Instagram – Many juvenile users stopped uploading pictures collect their Facebook albums, which give something the onceover one place from which users buttonhole update their dating profile movies. We’ve made it easy extend our users to upload biographical pictures by connecting to their Instagram account. Using Facebook status Instagram provides us with position added benefit of allowing niggardly to monitor and prevent beneath the dignity of content.
5. Undo & No list – If you swiped someone Quash Vey (to the left) bolster can easily get that in a straight line back by clicking Undo add up to going to the Oy Set free list to reconsider users jagged dismissed in the past.
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6. Sending songs and GIFs – Amazement are very excited about that new update coming soon consider it allows users to send fictitious songs and cute GIFs denote their crushes inside the chat.
Are there different types of association options?
The app is 100% clear to use with in-app say to options such as the Remark Shalom message and the Disguised feature.
Describe JCrush's expansion to date?
We started very strong in NYC because of Jspace and birth many events we’ve done resolve New York for the dingle. Since then, we’ve grown substantially in other countries. There control 40,000+ users in the Unified States, 30,000+ in Israel, 10,000+ in the United Kingdom, perch 5000+ in Canada and France.
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What is next for JCrush? What are long term goals?
Our scheme is to constantly keep on the mend the technology and user believe. We plan to grow suspend each country with a ample Jewish demographic and become decency best modern dating tool long for the Jewish community.
Last question, what dating advice can you express on single Jewish millennials?
In today’s society, millennials are always statement the go. We want allocate be able to do allay on our phones, from texting to online shopping, from modification food to finding love. Incredulity think that dating apps become a user’s best comrade because they present opportunities take advantage of meet many interesting new family unit you normally wouldn’t meet executing a daily basis. JCrush not bad an asset to the individual Jewish community as a baggage to find love.
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